STRIVE.

Founding cohort · 12 places
Begins 12 October 2026

A six-month business operating environment

The room for women done playing small.

You’ve got clients. You’ve got skills. You’re making money. But you’re tired of building a business that works hard and still doesn’t work well. STRIVE is where that changes.

Investment
£4,800
The room
12 women
Together
6 months
A colourful audience gathered at a Laura Brunton eventLaura Brunton in a pink suit against a coral backdrop

From one bold decision to the power of the room

Laura Brunton

The shift you’re in

Your business is working. But it’s working harder than it should.

You keep changing the offer instead of strengthening the right one.

Revenue arrives in waves, without a reliable pipeline behind it.

You know you should raise your prices, but keep finding reasons not to.

You are making every important decision alone — then second-guessing it.

You don’t need more information. You need the right framework applied to your business.

Apply Now

The STRIVE difference

Not another mastermind.

STRIVE is a six-month business operating environment for 12 women who are done doing it the hard way.

Laura, Jeff, a carefully selected room and a growing intelligence layer know your business, challenge your decisions and help you execute the work that matters.

Proximity

Be in the room with women with proof, not just potential — women who challenge, refer and raise your standard.

Pressure

Accountability with teeth. Every session ends with a decision, an action and a deadline. Nobody hides.

Precision

Eyes on your business. Your numbers, your offer, your gaps and the next move that actually matters.

Simplify. Strengthen. Stabilise. Build a business that works as well as you do.

The Striver standard

Ambition is the start. Intention is the standard.

A Striver does not shrink her ambition to make business easier. She builds a better business.

The standard

She chooses before she adds.

The standard

She measures before she guesses.

The standard

She finishes before she starts something else.

The standard

She builds for profit, not vanity.

The standard

She asks for help earlier than feels comfortable.

The standard

She doesn’t confuse busy with growth.

The STRIVE experience

Everything around your business.

Eight connected layers of strategic thinking, focused execution and genuine proximity. Open each one for the detail.

Private directionThe STRIVE Diagnostic and Your One MoveYour clearest priority — one strategically agreed focus protected from distraction.

A 60-minute private session with Laura and Jeff before your first group call. Together you examine revenue, offers, pricing, pipeline, capacity and where money is being left on the table. Your written One Move strategy arrives within 24 hours.

Twice-monthly decisionsThe STRIVE BoardroomDecisions made in the room. Not theory. Not teaching. Real decisions with deadlines.

Twice a month for 90 minutes, Laura leads focused hot-seat coaching. Every Striver gets dedicated time around one decision or bottleneck, with a clear action and deadline at the end.

Expert perspectiveSTRIVE SpecialistsExpert support for the specific problems you are dealing with now.

A small bench of specialists who understand STRIVE and can look properly at your business. Focused, repeat support that is tactical, implementable and credible at the level you are growing into.

Personal attentionPrivate Strategy IntensivesThe feeling that your coaches actually know your business. Properly.

Private sessions with Laura and Jeff at months 0, 2, 4 and 6. Your diagnostic sets the direction, two intensives recalibrate it, and your final Next Move session maps where you go from here.

Practical executionOffice Hours with JeffSystems, technology and operations unblocked before they slow you down.

Two focused 45-minute sessions each month for funnels, numbers, tools, workflows and capacity planning — the practical questions between strategy and execution.

Mindset and energySinead’s CircleGetting out of your own way when strategy alone cannot fix it.

A monthly mindset and energy session led by resident facilitator Sinead MacKay, bringing depth beyond surface-level mindset chat.

Three days togetherThe STRIVE RetreatProximity to women operating at the next level — and relationships that outlast the programme.

11–13 November 2026 in Sunderland. Three working days with your fellow Strivers and Laura’s premium VIBRANT clients. Venue, food and materials are included; accommodation and travel are your own.

Useful, not overwhelmingThe Resource LibraryOnly the tools that move the needle. No giant portal full of lessons.

The V Spot Framework one-pager, pricing worksheet, ideal client template and Jeff’s systems checklist, with further resources added around what the cohort actually needs. All calls are recorded within 24 hours.

Laura with a small group of women together in a colourful room

Three days in the room

The STRIVE Retreat

Working time, honest conversations and relationships that outlast the programme.

11–13 November 2026

Sunderland

Venue, food and materials included.

What actually changes

Six months from now, your business looks different.

When you walk in

  • Revenue goes up and down and next month is hard to predict.
  • Too many offers, too many audiences, no clear plan to simplify.
  • Undercharging, over-delivering, or trapped in a model that cannot scale.
  • Making decisions alone and second-guessing most of them.

When you walk out

  • One clear premium offer that attracts better clients at higher prices.
  • More consistent revenue because your business model is simpler.
  • Confidence in your path. The second-guessing has stopped.
  • Twelve women who know your business and raise your standard.

The right room

Is STRIVE for you?

Yes, if…

  • You have paying clients, a proven offer and meaningful revenue.
  • You have momentum but no clear system to grow without burning out.
  • You are ready for a room that raises your standard.
  • You will do the work. No passengers.

Not yet, if…

  • You are a complete beginner with no clients yet.
  • You want a course to watch and put on a shelf.
  • You want to be told what to do without thinking for yourself.
  • You are not ready to invest in yourself and back your potential.

Real women. Real businesses.

What happens when women stop doing business alone.

Real results from women Laura and Jeff have supported through their wider coaching and VIBRANT work.

STRIVE is new, so these are not STRIVE results. Individual results will vary.

Jen Lister

Business strategist & coach

3× return

I’ve made more than three times what I invested back in the last six months.

Jen moved from sporadic one-off work and decision fatigue to recurring revenue and long-term aligned clients.

Meg Hutson

Marketing mentor

5 sold-out launches

I’ve doubled my revenue. I’ve just finished my fifth launch — and sold out all of them.

Meg doubled revenue, grew her team and attracted more advanced dream clients while protecting her energy.

Janet Tanguay

Business strategist & creative catalyst

30 years in business

It was one of the best decisions I ever made in my business.

Janet found strategic clarity, practical technical support from Jeff, UK connections and collaborators.

Tessa Rawson

Public speaking coach

A client in two weeks

We did that day one, and I think I got a client from it within two weeks.

Tessa clarified and packaged her signature TEDx Pathway offer in her first session.

Laura and Jeff Brunton standing together

The founders in your corner

Vision meets execution.

STRIVE brings together the two sides of a strong business: the brave strategic decision and the practical structure that makes it real.

Laura Brunton

Laura is the strategist, coach and founder behind VIBRANT. She sees the opportunity inside a business quickly, asks the question others avoid, and helps women build around what they are genuinely brilliant at. Her work brings clarity, courage and commercial focus into the room.

Jeff Brunton

Jeff is the architect behind the ambition. He works across systems, technology, numbers, funnels and capacity — translating the big decision into a business that can actually carry it. His Office Hours keep practical blockers from becoming expensive delays.

Laura sees the move. Jeff makes it workable. Together, they make the STRIVE difference.

Your place

Founding Striver Investment

Six months of clearer decisions, personalised strategic attention, implementation pressure and a carefully chosen room of women who hold you to a higher standard.

This is not a course fee. It is the cost of running your business with proper support.

£4,800

including VAT

Pay in full: £4,800

3 monthly payments

6 monthly payments

No deposit. Your payment plan starts when you sign up.

The practical bit

Questions before you apply?

Is STRIVE a course?

No. STRIVE is a coaching-led business operating environment. Its tools support the work; they are not lessons to complete alone.

Who is STRIVE designed for?

Women with paying clients, a proven offer and meaningful revenue who have momentum, but want a clearer and more sustainable way to grow.

Is STRIVE suitable if I am just starting?

Not yet. STRIVE is built for established business owners. You need real clients and real business decisions for the room to work at its best.

What if I cannot attend live?

All calls are recorded and added to your private portal within 24 hours.

How much personal support do I receive?

You begin with a private diagnostic and meet Laura and Jeff again for strategy intensives at months 2, 4 and 6. You also have Laura-led Boardrooms and Jeff’s Office Hours throughout.

What is included in the retreat?

The Sunderland venue, food and materials are included. You arrange and pay for your accommodation and travel.

How does payment work?

The investment is £4,800 including VAT. Pay in full, or choose three or six monthly payments. There is no deposit.

What happens when I apply?

The next step is a Right Fit Call with Laura — a real conversation to make sure STRIVE is right for you, your business and the room.

The founding room

If you have read this far, you already know something needs to change.

The next move is not another download, another month of thinking about it, or another plan you carry alone. It is a Right Fit Call with Laura — an honest conversation about your business, the room and whether STRIVE is the right move now.

12 places · Application only · Doors close Friday 9 October · Starts week of 12 October 2026

STRIVE.

12 places · £4,800

Apply now